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Korean Fall Traditions: Five Stories, Chuseok to First Snow

October in North America is a stack of small events. Costumes and candy take over the end of the month, Canadian Thanksgiving lands on the second Monday and the American one waits until late November, and sometime in between somebody posts the first snow photo of the year. A school cafeteria keeps sending out trays through all of it.

Korea's fall is just as crowded, and it lines up with those events closely enough to compare side by side. A harvest holiday closes September, a monster tradition lives in old folk paintings, a snack holiday arrives on November 11, and a snowfall that people make promises around shows up whenever the sky decides. Underneath every week of it, the school lunch menu keeps running.

What follows is a walk through that season in calendar order, with five Franvia stories as the stops. Each one starts from something a North American reader already knows and then goes to the Korean version.

Songpyeon rice cakes, chocolate-dipped biscuit sticks and a cup of barley tea on a bright Korean tea table
Two fall snacks from opposite ends of the Korean season, sharing one table.


September: A School Tray and a Harvest Table

Two menus define a Korean September: the school lunch that appears every weekday and the Chuseok table that appears once a year. One is planned by a kitchen and the other by a family, and they end up overlapping on the calendar.

Korean School Lunch: A Real Month of Menus reads one public elementary school's September menu week by week, and the numbers make the case better than a general description would. Nineteen of the twenty lunches include a soup or stew, and none lists plain white rice. Set that next to a North American cafeteria, where the federal pattern is written in food groups and a tray often centers on a main dish, and the Korean tray looks like it was designed around a bowl of something hot beside the rice. Every student also eats for free, a system that reached all school levels nationwide by 2021, according to Korea Herald reporting.

Details make the month fun to read. A cheese hot dog with ketchup appears on the first Wednesday of the month, and it arrives with kimchi fried rice, a clear bean sprout soup, roasted seaweed and pickles, so the Western dish becomes one item among six. Across the nineteen days that list a rice dish there are fourteen different preparations, and milk shows up on the menu only once. Kimchi is missing on just three days in a row, September 15 to 17, and the gap stands out because the jar is otherwise so steady.

Menus are planned by nutrition professionals placed in schools, and the national standards set energy targets by school level, with a menu allowed to land within ten percent of its target. Korea's whole system began in 1953 with donated milk powder for elementary pupils after the Korean War. More than seventy years later, the milk carton is a rare guest on the tray.

Chuseok follows the lunar calendar, landing on the 15th day of the eighth month, which made it Friday, September 25 in 2026, with public holidays running from September 24 to 26. Canadian Thanksgiving is the nearest North American cousin on the calendar, and it came on October 12 this year, while the American one falls on November 26. Chuseok vs Thanksgiving: Two Fall Feasts, Two Tables skips the menu comparison and starts in the afternoon after the meal, when songpyeon is being shaped and the leftovers are being sorted out.

Both holidays are harvest festivals, and both are built around a big meal with family, so the comparison is easy to draw. Where they split is the hours around the table. Chuseok has a task in it, shaping songpyeon by hand, and an American Thanksgiving tends to have football on television, so an afternoon in each country looks quite different from the inside.

One small spot ties the two stories together. On Wednesday, September 23, the day before the holiday began, that same school served taro soup, braised short ribs and songpyeon, the half-moon rice cake most people associate with Chuseok.

Wall calendar with marked dates above a desk with a persimmon and a cup of tea in a bright Korean home
Chuseok moves with the moon, Pepero Day never moves, and first snow follows the sky.


October: Tigers, Magpies and Reapers

The folklore behind KPop Demon Hunters is older than the film, and much of it sits in Joseon-era folk paintings that make dangerous creatures look oddly approachable. That is a different mood from a North American October, where monsters are built to scare and a good costume is measured by how convincing it is.

Tiger and magpie come from hojakdo, a type of minhwa, or folk painting, in which the tiger is drawn as a bumbling creature and the magpie as the clever commoner who outwits him. That paired portrait reads, per the Korea Times, as a joke at the expense of the aristocracy, and the magpie's scholar's hat, called a gat, carries that joke forward.

The film's demonic Saja Boys borrow from jeoseung saja, Korea's grim reapers, who guide souls to the underworld under King Yeomna. Their look of a black hanbok and a gat was popularized by television in the 1970s and 80s, the same report says. So a reaper in a neat hat is a Korean image first, and only later a movie image.

Korean art shows up on the film's concert stage too. According to the Korea Times, the Huntrix backdrop evokes irworobongdo, the royal folding screen that stood behind the throne in Joseon palaces, with its sun, moon, five jagged peaks and clusters of pine trees. It symbolized royal authority and cosmic order at ceremonies, and it now sits behind a pop stage, which is a reasonable use of a very old design.

KPop Demon Hunters Folklore: What the Film Borrowed and Changed works backward from those old images to the film, so you meet the original before you see what the story altered. Spoilers stay light.

Young Korean woman plating freshly steamed songpyeon in a bright modern kitchen
The afternoon after a Chuseok meal often starts with a plate of fresh songpyeon.


November: A Box of Sticks and a Text Message

Two Korean traditions in November cost almost nothing to join: Pepero Day on November 11, and the first-snow message that goes out whenever the sky is ready. One has a fixed date and the other has none.

Pepero Day is a snack swap built on a bit of number play, since 11/11 looks like four sticks standing in a row. Pepero itself arrived in 1983, seventeen years after Pocky launched in Japan in 1966. In North America the classroom Valentine swap usually means everybody gets a card, but Pepero Day has no such rule, and the giver chooses who gets a box. Pepero Day in Korea: What People Really Give on Nov 11 follows the boxes through schools and offices and into convenience stores, where sales from November 1 to 11 in 2025 rose by more than 30 percent at both GS25 and CU compared with the year before, according to Korean media.

Sales numbers are firmer than the origin story. Popular retellings involve schoolgirls in southeastern Korea who traded Pepero and wished each other to grow as slim as the stick, but accounts disagree on the year, so it is best treated as folklore. Better documented is that Lotte, the maker, began using the name Pepero Day in 1997. One Korean report says the stretch from September to November accounts for about 40 percent of annual Pepero sales, and export sales passed domestic sales for the first time in the first half of 2024, at 32.5 billion won, according to the Korea Times.

November 11 is also Veterans Day in the United States and Remembrance Day in Canada, and in Korea it doubles as Farmers' Day, so a Korean colleague and a North American one may be marking different things on the same morning.

First snow runs on the opposite clock. Seoul's official first snow is announced only when an observer at the weather station in Jongno District sees flakes fall, and the 1991 to 2020 average puts it around November 20. In 2025 it came on December 4. A North American first snow tends to prompt a hunt for the ice scraper, while a Korean one prompts a text message to somebody you like.

Korean First Snow Tradition: What Couples Actually Do gathers the beliefs attached to the day, from the rule about watching it with someone you like to the standard first-snow text. It also covers a Joseon-era custom that supposedly forgave small lies on that day, which makes the whole tradition sound half serious and half joking.

Weather makes it more than a romance. In 2024, Seoul's first snow came on November 26, and the very next day the city recorded its heaviest single-day November snowfall since records began in 1907. Seoul sent more than 11,000 personnel out to deal with it. The same flakes that set off a romantic text also set off a road-clearing operation, so Korea has Minneapolis's logistics problem with a second layer of feeling stacked on top.

Pop culture keeps the beliefs alive. Ailee's ballad "I Will Go to You Like the First Snow," from the soundtrack of the drama Goblin, borrows the day's mood for a love story, and the Korean dictionary lists 첫눈 as a single word, a status it shares with 첫사랑, first love.

Four Kinds of Calendar in One Season

These five stories run on four different clocks, and that mix explains why a Korean fall feels so full. Only the folklore lacks a date, since a painting of a tiger and a magpie is around all year.

  • Chuseok follows the lunar calendar, so its Western date moves each year. This year it was September 25.
  • Pepero Day is fixed by a number pattern and always falls on November 11.
  • First snow depends on the weather. Seoul's average is around November 20, but it arrived on December 4 in 2025.
  • School lunch follows the school term, which is why September 2026 had twenty lunches after the Chuseok holiday emptied two days.

A clock shapes the tradition that grows on it. A fixed date can be marketed in advance, which is why convenience stores can bundle Pepero with character goods and count the sales afterward. A date nobody can predict gets handled with promises made ahead of time and a lot of glancing at the sky, which is how first snow ended up with its own rules for couples.

A moving lunar date sits in between. Families know it is coming and roughly when, and the calendar work goes into the holiday itself, with the school menu reflecting it a day early.

The 2026 calendar makes the spacing concrete. Pepero Day arrives 47 days after Chuseok, and an average Seoul first snow would land about nine days after Pepero Day. The real gap depends entirely on the sky, and the school lunch trays keep rolling out on every school day in between.

Three small dishes showing a halved songpyeon, chocolate-dipped biscuit sticks and a bowl of clear soup with rice
Four clocks, one season: a lunar holiday, a number-pattern holiday and a weekday lunch, each with its own food.


What to Read First, Depending on Your Fall

The best starting point is whichever date is nearest on your own calendar, since each story is easiest to enjoy while its holiday is close. They also work in any order, because none of them depends on another.

If you are still picking a Thanksgiving table, start with the Chuseok comparison. If your feed is full of costumes and monsters, the folklore piece gives the original images behind a film you have probably already seen. The school lunch story suits any week, and it is the one to open if you have ever wondered what a Korean kid actually eats between the morning bell and the afternoon one.

For the November pair, the Pepero story has a practical side. Korean and other Asian grocery stores in North America stock the boxes, and Pocky works as a close cousin, so a plain chocolate pack for a coworker is easy to arrange. The first-snow story asks for even less: a phone and a window.

Steaming mug and a small gift box on a window ledge as the first snowflakes fall outside
A small box and a warm cup are enough preparation for a Korean November.


November 11 falls on a Wednesday this year, and Korea's first snow tends to show up somewhere after it. Put the box on someone's desk that morning, and keep your phone within reach for the weeks that follow, because the message that says 첫눈 왔어 can arrive on any day the sky picks.

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